From Jewelry Maker to Retail Visionary: Morgan's Rich Hippie Journey

In this inspiring episode of the Retail Initiative Podcast, Josh sits down with Morgan Freiburger, the founder of Rich Hippie, to unpack her journey from making jewelry to building a thriving retail brand. Morgan shares how she transitioned from crafting pieces in Huntsville, Texas, to running a successful brick-and-mortar store and e-commerce operation in Stillwater, Oklahoma.

Here’s what you’ll learn in this episode:

• The pivotal lessons Morgan learned about networking and why relationships are the backbone of her success.
• Why taking your own photos is a game-changer for creating a strong brand identity.
• How to ask the right questions to move the needle in your business.
• The importance of delegating and building a strong team to scale sustainably.
• Strategies Morgan uses for seasonal launches, drops, and social media engagement.

Morgan’s story is a testament to the power of perseverance, adaptability, and intentionality in retail. Whether you’re a seasoned retailer or just starting out, this episode is packed with actionable insights and encouragement.

Connect with Morgan: Website: https://www.richehippie.com/

Instagram: @richehippie

Resources from Josh:

• Learn more about Josh's company and how he helps brick-and-mortar retailers grow online: madebycapital.com
• Free resources, trainings, and downloads: madebycapital.com/podcast/
• Schedule a free strategy call with Josh: madebycapital.com/schedule/
• Follow Josh on Instagram: @RetailJosh