Knowing When (and How) to Pivot in Your Business

Season #4

Is your business evolving in the way you envisioned? Pivoting in business isn’t just about making quick adjustments—it’s about understanding when and how to make strategic changes that align with your long-term goals. In this episode, I share my own experience with a major business pivot, walking away from a high-revenue service to fully focus on a mission that brought me greater impact and fulfillment.

We’ll break down the three layers of pivoting:

  1. Identity Shifts – Should you fundamentally change what you do or who you serve?
  2. Strategic Shifts – Are you evolving how you sell to match your long-term vision?
  3. Tactical Shifts – What tweaks can improve immediate results while building toward sustainable success?

You’ll learn how to map out what you want to keep, what you need to let go of, and how to align your short-term actions with long-term growth.

Whether you’re a retailer or an entrepreneur looking to refine your path, this episode is packed with practical insights to help you make bold, intentional decisions for your business.

Comment "Podcast" for the link, and let me know your biggest takeaway!

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