Season 4
Episodes
#25 - Creating a Customer-Obsessed Brand with Bekah Pollock of Hale House (RE-CAST)
If you're a retail business owner looking to better serve your customers, this episode was made for you!
Bekah Pollock, owner of Hale House Boutique, shares how she got started in the retail space and how her process...
View Episode
#24 - Discontentment vs Gratitude
Are there aspects where you feel discontented? Are you creating a business that runs your life rather than fuels it? Identifying areas of discontentment is the first step toward positive change.
In this episode of...
View Episode
#23 - "Stop Selling Products"
Shifting your focus from products to stories is a game-changer for your retail business. When customers feel understood and see how your products fit into their lives, your brand becomes more relatable and compelling....
View Episode
#22 - Creating an Anti-Fragile Business
Often, in our quest for growth, we focus on the towering skyscraper we want to build. But just like skyscrapers need a deep, sturdy foundation to withstand external pressures, your business needs a strong foundation...
View Episode
#21 - Your Social Growth in 2023 with Crystal Vilkaitis of Crystal Media (RE-CAST)
As most of us know, social media is a beast that changes so often it can be hard to keep up with. In today's episode Josh meets with Crystal Vilkaitis, of Crystal Media, to uncover what you should be focusing on in...
View Episode
#20 - Permission to Not Do It All
Finding clarity in your business strategy involves setting a compelling vision, giving yourself permission to focus, making resolute decisions, and executing with precision. Remember, success is not about doing it...
View Episode
#19 - The Secret of Success
Instead of simply promoting a product as new, retailers should demonstrate how it fits into various scenarios, telling a story that resonates with the customer.In this episode, Josh Orr shares a game-changing concept...
View Episode
#18 - Increasing Sales with a Story
The key to effective marketing, he explains, lies in storytelling. Josh shares a personal anecdote about a favorite restaurant he and his wife frequent during pleasant weather, highlighting how the experience,...
View Episode
#17 - The Essential E-com Team
Many entrepreneurs, particularly brick-and-mortar retailers transitioning to online sales, struggle when trying to hire a single person to handle various roles. This "unicorn" employee is expected to manage everything...
View Episode
#16 - Fixing The Leaky Bucket
Just like how a balloon with a hole cannot inflate, an e-commerce website with conversion issues cannot turn traffic into paying customers.In this episode of Retail Initiative, we dive into a crucial aspect of...
View Episode
#15 - Stop Learning, Just Move
"We take a step down in the level, the way that we approach our business when it comes to this new sales channel. Who is the best person to be doing this? Sometimes it may be you, but sometimes it might not be. And...
View Episode
#14 - Beliefs of Success with Chrystal Rose
Rather than "faking it till you make it," she encourages clients to embody their future selves and experience the feelings of success and achievement.In this episode of Retail Initiative, Josh is joined by Crystal...
View Episode
